{"id":4358,"date":"2014-04-07T12:47:31","date_gmt":"2014-04-07T09:47:31","guid":{"rendered":"http:\/\/wp:8888\/four-payment-trends-that-help-you-sell-more-paypal-webinar-overview-and-video-2\/"},"modified":"2023-09-12T09:24:56","modified_gmt":"2023-09-12T06:24:56","slug":"four-payments-trends-to-sell-more-with-paypal","status":"publish","type":"post","link":"https:\/\/www.x-cart.com\/blog\/four-payments-trends-to-sell-more-with-paypal.html","title":{"rendered":"Four Payment Trends That Help You Sell More: PayPal webinar overview and video"},"content":{"rendered":"\n<p>How customers want to pay is going through dramatic change. Your store now needs to <strong>go way beyond simply accepting credit cards<\/strong>. We recently held a webinar where I gave you insights into the latest payments trends and provided best practice tips to help increase your sales.<\/p>\n\n\n                <link  rel=\"stylesheet\" href=\"\/wp-content\/themes\/miniflat\/build\/css\/elements\/post\/youtube.css?var=1647510002\" \/>        <div class=\"gb-youtube\">\n                                        <div class=\"gb-youtube__preview js-only\">\n                    <button class=\"gb-youtube__preview-play\" aria-label=\"Play the video\" data-video-id=\"9F6vdcJDOow\">\n                        <svg height=\"48\" viewBox=\"0 0 68 48\" width=\"68\" class=\"gb-youtube__preview-icon\">\n                            <path d=\"M66.52,7.74c-0.78-2.93-2.49-5.41-5.42-6.19C55.79,.13,34,0,34,0S12.21,.13,6.9,1.55 C3.97,2.33,2.27,4.81,1.48,7.74C0.06,13.05,0,24,0,24s0.06,10.95,1.48,16.26c0.78,2.93,2.49,5.41,5.42,6.19 C12.21,47.87,34,48,34,48s21.79-0.13,27.1-1.55c2.93-0.78,4.64-3.26,5.42-6.19C67.94,34.95,68,24,68,24S67.94,13.05,66.52,7.74z\" \/>\n                            <path d=\"M 45,24 27,14 27,34\" fill=\"#fff\" \/>\n                        <\/svg>\n                    <\/button>\n                                            <picture>\n                            <source srcset=\"https:\/\/img.youtube.com\/vi\/9F6vdcJDOow\/hqdefault.jpg 1x, https:\/\/img.youtube.com\/vi\/9F6vdcJDOow\/maxresdefault.jpg 2x\" media=\"(max-width: 429px)\">\n                            <source srcset=\"https:\/\/img.youtube.com\/vi\/9F6vdcJDOow\/maxresdefault.jpg\" media=\"(min-width: 430px)\" \/>\n                            <img decoding=\"async\" src=\"https:\/\/img.youtube.com\/vi\/9F6vdcJDOow\/maxresdefault.jpg\" width=\"1280\" height=\"720\" class=\"gb-youtube__preview-img\" loading=\"lazy\" alt=\"Preview\" \/>\n                        <\/picture>\n                                    <\/div>\n                <noscript>\n                    <iframe  frameborder class=\"gb-youtube__iframe\" src=\"https:\/\/www.youtube.com\/embed\/9F6vdcJDOow\" allowfullscreen width=\"100%\" height=\"100%\" loading=\"lazy\">It looks like your browser doesn&#8217;t support iframes \ud83d\ude41 Try watching this video directly on Youtube: <a href='https:\/\/www.youtube.com\/watch?v=9F6vdcJDOow' target='_blank'>https:\/\/www.youtube.com\/watch?v=9F6vdcJDOow<\/a><\/iframe>                <\/noscript>\n                    <\/div>\n    \n\n\n<p>Here is an overview of what we discussed:<\/p>\n\n\n<h2>\n            The Challenge of the Shopping Experience    <\/h2>\n\n\n\n<p>Today\u2019s consumers want a total shopping experience \u2013 shop anywhere and anytime, find the best deals, get fast delivery, and pay the way they want. Your customers want it all. The challenge as a business is to manage the many, many promising innovations necessary to deliver that experience.<\/p>\n\n\n\n<p>We see all of those&nbsp;<strong>innovations and their challenges really playing out in payments<\/strong>&nbsp;and making sure that you get paid. Your payments solution has to address your challenges. You want to work with someone like PayPal that offers reliable security, easy setup, simple pricing, and flexible features.<\/p>\n\n\n\n<p>Doing so you\u2019ll be ready to take advantage the following key trends.<\/p>\n\n\n<h2>\n            Trend #1 \u2013 Offer More Ways to Pay    <\/h2>\n\n\n\n<p>You want to capture more sales at checkout. One simple way to do that is offer your customers more ways to pay. Shoppers are familiar with and frequently use other methods of payment rather than a credit card. comScore found that most consumers were aware of digital wallets like PayPal and that many had used an alternative way to pay (see the chart to the right, click on image to enlarge).<\/p>\n\n\n\n<p>Customers&nbsp;<strong>choose to pay with a digital wallet<\/strong>&nbsp;because it\u2019s convenient, secure, and fast. They enjoy speeding through checkout without having to type in all their shipping\/billing information and credit card data. It\u2019s no wonder that PayPal boasts over&nbsp;<strong>143 million active shoppers<\/strong>&nbsp;in more than 190 countries. You\u2019ll want to tap into that big demand.<\/p>\n\n\n\n\n<h2>\n            Trend #2 \u2013 Offer More Time to Pay    <\/h2>\n\n\n\n<p>Customers love when they can buy something now and pay later. You love when you can turn browser into buyers. Everyone wins when you offer financing as a way to pay. We&nbsp;<a href=\"https:\/\/www.x-cart.com\/blog\/10-questions-you-should-ask-a-payment-provider.html\" target=\"_blank\">blogged about this trend last year<\/a>. It remains a powerful way for you to increase sales.<\/p>\n\n\n\n<p>Bill Me Later currently offers your US customers no payments and no interest if they pay in full within 6 months on purchases of $99 or more.* That offer helps&nbsp;<strong>attract new customers<\/strong>&nbsp;to buy from you and helps&nbsp;<strong>increase your average order size<\/strong>. Plus, you get paid right away at no additional cost.<\/p>\n\n\n\n<p>You also&nbsp;<strong>don\u2019t assume any credit risk at all<\/strong>. If a customer doesn\u2019t pay their bill for some reason, you still get paid upfront. PayPal won\u2019t deduct the amount from your merchant account to cover the loss. You also don\u2019t have to worry about billing the customers and collecting their payments. It\u2019s PayPal who takes care of it, so you can stay focused on your business.<\/p>\n\n\n\n<p>This&nbsp;<a href=\"https:\/\/help.x-cart.com\/index.php?title=X-Cart:Bill_Me_Later_financing\" target=\"_blank\">article of X-Cart knowledbase<\/a>&nbsp;will help you to enable and configure the \u2018Bill Me Later\u201d feature, if you decide to.<\/p>\n\n\n\n\n<h2>\n            Trend #3 \u2013 The Mobile Revolution    <\/h2>\n\n\n\n<p>We have entered the age where most people use smartphones and tablets every day. Shopping and buying via mobile devices is growing rapidly. According to the comScore Digital Wallet Roadmap in 2013,&nbsp;<strong>one in two customers are likely to use a digital wallet<\/strong>&nbsp;on their mobile device within the next year.<\/p>\n\n\n\n<p>The key influencers of making purchases via a mobile device are privacy and trust. Plus, consumers value ease of use over innovation when it comes to mobile features. You\u2019ll want to make sure that your online store is&nbsp;<a href=\"https:\/\/market.x-cart.com\/addons\/x-cart-4-mobile.html\" target=\"_blank\">optimized for mobile customers<\/a>&nbsp;and that your checkout is very fast.<\/p>\n\n\n<h2>\n            Trend #4 \u2013 Fast Mobile Checkout    <\/h2>\n\n\n\n<p>Tap. Tap. Done. That is what customers expect when paying using their smartphone or tablet. Typing in shipping address, billing information, and credit card numbers can take a long time on a mobile device. Your&nbsp;<strong>mobile checkout experience must be very fast<\/strong>&nbsp;if you want to capture a sale exactly when a customer is ready to buy.<\/p>\n\n\n\n<p>With PayPal Express Checkout, your customer only has to enter their username and password, review the order, and push confirm. It takes seconds to pay, not minutes. And you get the sale.<\/p>\n\n\n\n<p>Best of all, your regular X-Cart setup for PayPal Express Checkout enables mobile functionality. You don\u2019t have to do anything to your configuration to make life easy for your mobile customers.<\/p>\n\n\n<h3>\n            Watch the&nbsp;<a href=\"https:\/\/www.youtube.com\/watch?v=9F6vdcJDOow\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>webinar video<\/strong><\/a>&nbsp;to learn more about these payment trends. Or&nbsp;<strong>call 877-455-1481<\/strong>&nbsp;to speak with a PayPal payments expert.    <\/h3>\n\n\n\n\n\n<p><sub>* Applicable for qualifying purchases of $99 or more if paid in full within 6 months. Customers check out with PayPal and use Bill Me Later. Bill Me Later is subject to consumer credit approval, as determined by the lender, Comenity Capital Bank.<\/sub><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How customers want to pay is going through dramatic change. Your store now needs to go way beyond simply accepting credit cards. We recently held a webinar where I gave you insights into the latest payments trends and provided best practice tips to help increase your sales. Here is an overview of what we discussed: [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":7734,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11663,11734],"tags":[11588],"class_list":["post-4358","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-payments-and-taxes","category-platform","tag-payments"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.2.1 (Yoast SEO v19.6.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Four Payment Trends That Help You Sell More: PayPal webinar overview, video<\/title>\n<meta name=\"description\" content=\"How customers want to pay is going through dramatic change. 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We recently held a webinar where I gave you insights into the latest payments trends and provided best practice tips to help increase your sales.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.x-cart.com\/blog\/four-payments-trends-to-sell-more-with-paypal.html\" \/>\n<meta property=\"og:site_name\" content=\"X-Cart\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/xcart\" \/>\n<meta property=\"article:published_time\" content=\"2014-04-07T09:47:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-09-12T06:24:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.x-cart.com\/wp-content\/uploads\/2014\/04\/Payment20Trends20Webinar20Header20Banner20040320142011.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"760\" \/>\n\t<meta property=\"og:image:height\" content=\"243\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Alexander Mulin\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:creator\" content=\"@x_cart\" \/>\n<meta name=\"twitter:site\" content=\"@x_cart\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alexander Mulin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.x-cart.com\/blog\/four-payments-trends-to-sell-more-with-paypal.html#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.x-cart.com\/blog\/four-payments-trends-to-sell-more-with-paypal.html\"},\"author\":{\"name\":\"Alexander Mulin\",\"@id\":\"https:\/\/www.x-cart.com\/#\/schema\/person\/e38fd8b7eaee0d795daee92d5c3aac28\"},\"headline\":\"Four Payment Trends That Help You Sell More: PayPal webinar overview and video\",\"datePublished\":\"2014-04-07T09:47:31+00:00\",\"dateModified\":\"2023-09-12T06:24:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.x-cart.com\/blog\/four-payments-trends-to-sell-more-with-paypal.html\"},\"wordCount\":778,\"publisher\":{\"@id\":\"https:\/\/www.x-cart.com\/#organization\"},\"keywords\":[\"payments\"],\"articleSection\":[\"Payments and Taxes\",\"All eCommerce\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.x-cart.com\/blog\/four-payments-trends-to-sell-more-with-paypal.html\",\"url\":\"https:\/\/www.x-cart.com\/blog\/four-payments-trends-to-sell-more-with-paypal.html\",\"name\":\"Four Payment Trends That Help You Sell More: PayPal webinar overview, video\",\"isPartOf\":{\"@id\":\"https:\/\/www.x-cart.com\/#website\"},\"datePublished\":\"2014-04-07T09:47:31+00:00\",\"dateModified\":\"2023-09-12T06:24:56+00:00\",\"description\":\"How customers want to pay is going through dramatic change. 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