{"id":318,"date":"2013-08-07T16:42:06","date_gmt":"2013-08-07T13:42:06","guid":{"rendered":"http:\/\/wp.x-cart.dev:8888\/?post_type=success_stories&#038;p=318"},"modified":"2025-03-21T18:26:56","modified_gmt":"2025-03-21T15:26:56","slug":"trading-phrases","status":"publish","type":"post","link":"https:\/\/www.x-cart.com\/success-stories\/trading-phrases.html","title":{"rendered":"Trading Phrases"},"content":{"rendered":"\n\n\n<p><em>From X-Cart: We have asked Morgan Battisti, the owner of Trading Phrases, to share her experience with the X-Cart platform and services, specifically, the integration with Facebook.<\/em><\/p>\n\n\n\n<p>We don\u2019t have many sales from Facebook per se, but it is a great addition to our&nbsp;<a href=\"https:\/\/www.facebook.com\/TradingPhrases\" target=\"_blank\">Facebook page<\/a> that potential customers can see the products we have to offer. We are an eCommerce business, so getting new customers to our door and keeping them engaged is a big deal for us.<\/p>\n\n\n<link  rel=\"stylesheet\" href=\"\/wp-content\/themes\/miniflat\/build\/css\/elements\/post\/quote.css?var=1742284057\" \/><blockquote class=\"gb-quote gb-quote--photo\">\n            <div class=\"gb-quote__photo p-blog__image-shadow\">\n                <picture><source  srcset=\"https:\/\/www.x-cart.com\/img\/18800\/Morgan-Battisti.jpg 1x, https:\/\/www.x-cart.com\/img\/18800\/Morgan-Battisti-t200x200.jpg 2x\" type=\"image\/jpg\" media=\"(max-width: 599px)\" \/><source  srcset=\"https:\/\/www.x-cart.com\/img\/18800\/Morgan-Battisti-t200x200.jpg 1x, https:\/\/www.x-cart.com\/img\/18800\/Morgan-Battisti-t300x300.jpg 2x\" type=\"image\/jpg\" media=\"(min-width: 600px)\" \/><img decoding=\"async\"  width=\"300\" height=\"300\" src=\"https:\/\/www.x-cart.com\/img\/18800\/Morgan-Battisti-t200x200.jpg\" srcset=\"https:\/\/www.x-cart.com\/img\/18800\/Morgan-Battisti-t200x200.jpg 1x, https:\/\/www.x-cart.com\/img\/18800\/Morgan-Battisti-t300x300.jpg 2x\" alt=\"Morgan Battisti\" class=\"gb-quote__img\" loading=\"lazy\" \/><\/picture>                            <footer class=\"gb-quote__name\">\n                    <cite>Morgan Battisti,<br>the owner of Trading Phrases.<\/cite>\n                <\/footer>\n                    <\/div>\n        <div class=\"gb-quote__content\">\n                <p  class=\"gb-quote__text\">According to Google Analytics, our Facebook referral traffic is worth an average of $500 a month in revenue for us, and eCommerce is just another way to engage those potential customers.<\/p>            <\/div>\n<\/blockquote>\n\n\n<p>A few stats:<\/p>\n\n\n\n<ul class=\"gb-list__check gb-list__check--blue wp-block-list\"><li>the number of actual Facebook sales: 12 totaling $744.58, and an additional $141.40 in repeat business.<\/li><li>We started using eCommerce around June of 2012, so these sales are not bad considering it\u2019s been only a year and most people are not used to shopping on Facebook directly.<\/li><li>Our Fans on Facebook: 32,695.<\/li><\/ul>\n\n\n\n<p>Our primary use for Facebook is to interact with our customers and have a conversation about interior decorating, our products, designs that customers want to see and to share photos and project ideas across the community.<\/p>\n\n\n\n<p>According to Google Analytics, our Facebook referral traffic is worth an average of $500 a month in revenue for us, and&nbsp;<a href=\"https:\/\/www.x-cart.com\/blog\/facebook-business-manager.html\" target=\"_blank\">fCommerce<\/a>&nbsp;is just another way to engage those potential customers. FYI, Pinterest is worth about $600 in additional revenue each month. Social media is definitely a great way to sell online and get new visits to your eCommerce store.<\/p>\n\n\n\n<p>Facebook fans and their engagement is a major factor in SEO for our eCommerce site, along with adding social credibility, referrals, and more.&nbsp;<a href=\"https:\/\/www.x-cart.com\/sell-online\/how-to-sell-on-facebook.html\" target=\"_blank\">Facebook is a big part of our marketing strategy<\/a>, and we project that customers will learn to adapt to it as a way to shop in the future.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A few stats:<\/p>\n<p>the number of actual Facebook sales: 12 totaling $744.58, and an additional $141.40 in repeat business.<br \/>\nWe started using eCommerce around June of 2012, so these sales are not bad considering it\u2019s been only a year and most people are not used to shopping on Facebook directly.<br \/>\nOur Fans on Facebook: 32,695.<br \/>\nOur primary use for Facebook is to interact with our customers and have a conversation about interior decorating, our products, designs that customers want to see and to share photos and project ideas across the community.<\/p>\n<p>According to Google Analytics, our Facebook referral traffic is worth an average of $500 a month in revenue for us, and fCommerce is just another way to engage those potential customers. FYI, Pinterest is worth about $600 in additional revenue each month. Social media is definitely a great way to sell online and get new visits to your eCommerce store.<\/p>\n<p>Facebook fans and their engagement is a major factor in SEO for our eCommerce site, along with adding social credibility, referrals, and more. Facebook is a big part of our marketing strategy, and we project that customers will learn to adapt to it as a way to shop in the future.<\/p>\n","protected":false},"author":132,"featured_media":5445,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11641,11734],"tags":[11714],"class_list":["post-318","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-study","category-platform","tag-home-decor"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.2.1 (Yoast SEO v19.6.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Success Story About &#039;Trading Phrases&#039; eCommerce store<\/title>\n<meta name=\"description\" content=\"Morgan Battisti from &#039;Trading Phrases&#039; eCommerce store about using fCommerce-GO and selling online with the help of social media.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.x-cart.com\/success-stories\/trading-phrases.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Trading Phrases\" \/>\n<meta property=\"og:description\" content=\"Morgan Battisti from &#039;Trading Phrases&#039; eCommerce store about using fCommerce-GO and selling online with the help of social media.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.x-cart.com\/success-stories\/trading-phrases.html\" \/>\n<meta property=\"og:site_name\" content=\"X-Cart\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/xcart\" \/>\n<meta property=\"article:published_time\" content=\"2013-08-07T13:42:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-21T15:26:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.x-cart.com\/wp-content\/uploads\/2015\/11\/trading_phrases.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1440\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Maria\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:creator\" content=\"@x_cart\" \/>\n<meta name=\"twitter:site\" content=\"@x_cart\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Maria\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.x-cart.com\/success-stories\/trading-phrases.html#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.x-cart.com\/success-stories\/trading-phrases.html\"},\"author\":{\"name\":\"Maria\",\"@id\":\"https:\/\/www.x-cart.com\/#\/schema\/person\/a7cbeaa931e2f0489903e6a94cfe98bf\"},\"headline\":\"Trading Phrases\",\"datePublished\":\"2013-08-07T13:42:06+00:00\",\"dateModified\":\"2025-03-21T15:26:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.x-cart.com\/success-stories\/trading-phrases.html\"},\"wordCount\":322,\"publisher\":{\"@id\":\"https:\/\/www.x-cart.com\/#organization\"},\"keywords\":[\"Home &amp; 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