{"id":22060,"date":"2020-03-06T09:08:00","date_gmt":"2020-03-06T06:08:00","guid":{"rendered":"https:\/\/www.x-cart.com\/?p=22060"},"modified":"2023-09-12T09:22:24","modified_gmt":"2023-09-12T06:22:24","slug":"webinar-marketing","status":"publish","type":"post","link":"https:\/\/www.x-cart.com\/blog\/video\/webinar-marketing.html","title":{"rendered":"Webinar Marketing 101: How to Sell Online Using Webinars"},"content":{"rendered":"\n

As a marketer, we\u2019re always looking for more and better ways to promote our businesses and generate leads. In this article I\u2019ve collected some of the best information about a powerful sales opportunity you may or may not already be using: webinar marketing. If you\u2019re not using webinar marketing, I\u2019ll show you what it can do for your business. If you\u2019re already using it, I\u2019ll share tips and resources to help you maximize your results.<\/p>\n\n\n

\n What Is Webinar Marketing? <\/h2>\n\n\n\n

Webinar marketing<\/strong> is quite simply using an online meeting or presentation to connect with current customers and\/or potential leads. It\u2019s a space for you to inform, educate, show, answer, persuade, and of course, promote your business and sell more of your services or products. <\/p>\n\n\n\n

A webinar is a lead generation tool. You, as a business owner, offer your audience some precious educational information and maybe even a special offer. In return, you hope that they will make the decision to use your service as a way to improve their business performance. Traditionally this has been done via advertising, which as you know, is expensive and one-sided.<\/p>\n\n\n\n

Webinars are your chance to actually talk to and with your audience<\/em>. They are usually live sessions (not less than 30 minutes and not longer than 45 minutes<\/a>) that include presentations, discussions, and question-and-answer sessions. While you can pre-record a webinar, live and interactive is often the best method because you can truly engage with your audience in real time and create conversation.<\/p>\n\n\n

\n Webinar Marketing Stats <\/h2>\n\n\n\n

Using webinars for marketing provides so many opportunities. Just check out these stats to see how impactful webinars can be:<\/p>\n\n\n\n