Bringing online stores to the mobile world in the form of apps has turned the concept of shopping in a completely new direction.<\/p>\n\n\n\n
Buyers can easily browse through thousands of products, compare prices, share favorites with friends, and so much more \u2014 all straight from their mobiles.<\/p>\n\n\n\n
Online merchants also feel quite at home with mobiles. They\u2019ve got a massive list of tools, like coupons, discounts, paid loyalty programs, and rewards to attract mobile commerce sales.<\/p>\n\n\n\n
Now here comes a question.<\/p>\n\n\n\n
Is mobile commerce (or m-commerce) going to be the \u201cnext big thing\u201d in the evolution of eCommerce? Or is it just an up-and-coming trend?<\/em><\/p>\n\n\n\n Let\u2019s take a look at the stats:<\/p>\n\n\n This makes me think that m-commerce isn\u2019t just a Sunday school picnic. There\u2019s some hidden power behind it.<\/p>\n\n\n\n This step-by-step guide is here to help you dig deeper into the concept of mobile commerce, understand its pros and cons, find out the types of mobile commerce, how it works in the real world, and if it has any future at all.<\/p>\n\n\n\n But before speculating on its advantages and disadvantages, let\u2019s first slice and dice the basics of m-commerce.<\/p>\n\n\n<\/a>\n
\n I. What is Mobile Commerce? <\/h2>\n\n\n\n